Comprehensive eCommerce Admin Dashboard | Complete Business Management Solution

Dashboard Overview

Welcome back, Admin User

Total Sales

$84,245.09

8.2% vs last month

Revenue

$24,752.83

5.4% vs last month

Active Users

2,435

12.3% vs last month

Order Volume

1,758

3.1% vs last month

Sales Trends

Top Products

Wireless Headphones 2,590

Smartwatch Series 7 $9,427

Laptop Pro 16" $8,395

Smartphone Ultra $6,842

Bluetooth Speaker $4,392

Recent Orders

View All

Order ID	Customer	Product	Amount	Status
#ORD-7245	John Smith	Smartphone Ultra	$899.00	Delivered
#ORD-7244	Emma Wilson	Laptop Pro 16"	$2,499.00	Pending
#ORD-7243	Michael Johnson	Wireless Headphones	$249.00	Shipped
#ORD-7242	Sophia Chen	Smartwatch Series 7	$399.00	Cancelled

Pending Actions

3 products are low in stock

Check inventory levels

5 orders pending approval

Process payment confirmation

12 new user registrations

Review and approve accounts

2 returns requiring processing

Review return requests

Product Management

Manage your store's products, inventory, and categories

Select All

10 of 256 products

Product	SKU / Category	Inventory	Price	Status
Premium DSLR Camera By Canon	CAM-2022-001 Electronics > Cameras	24 in stock 6 reserved	,299.00 $899.00 cost	Active
Executive Fountain Pen By Parker	PEN-2022-045 Office > Writing	142 in stock 0 reserved	29.00 $45.00 cost	Active
Wireless Earbuds Pro By SoundTech	EAR-2022-189 Electronics > Audio	Out of stock 18 on backorder	99.00 $79.00 cost	Backorder
Smart Watch Series 7 By TechWear	WCH-2022-078 Electronics > Wearables	8 in stock 3 reserved	$349.00 79.00 cost	Low Stock
Ultra HD 4K Smart TV By VisualTech	TV-2022-112 Electronics > Television	32 in stock 2 reserved	$899.00 $549.00 cost	Active

Showing 1 to 5 of 256 results

Inventory Alerts

7 Out of Stock

Products that need immediate attention

12 Low Stock

Products below safety stock level

237 In Stock

Products with healthy inventory levels

Critical Stock Alerts

Wireless Earbuds Pro

Out of stock (18 on backorder)
Smart Watch Series 7

Low stock (8 remaining)
Bluetooth Noise-Cancelling Headphones

Low stock (5 remaining)

Order Management

Track, update, and process customer orders

Orders Needing Attention

Shipping delays, payment issues, returns

Order Info	Customer	Order Date	Amount	Status
#ORD-8924 3 items	Michael Johnson michael.j@example.com	Jul 12, 2023 10:45 AM	$256.95 Paid	Pending
#ORD-8923 1 item	Emma Wilson emma.w@example.com	Jul 11, 2023 4:23 PM	29.00 Paid	Processing
#ORD-8922 2 items	David Chen david.c@example.com	Jul 10, 2023 2:15 PM	$82.50 Paid	Shipped
#ORD-8921 4 items	Sophia Garcia sophia.g@example.com	Jul 10, 2023 9:32 AM	76.20 Paid	Delivered
#ORD-8920 2 items	Alex Thompson alex.t@example.com	Jul 9, 2023 5:45 PM	$349.99 Refunded	Cancelled

Showing 1 to 5 of 156 results

Return Processing

5 Pending

#RTN-293

Order #ORD-8917

Awaiting Approval

Reason: Item damaged during shipping

Requested: Jul 9, 2023

#RTN-292

Order #ORD-8910

Item Received

Reason: Wrong size ordered

Requested: Jul 8, 2023

Generate Shipping Labels

Batch Generate Labels

Create multiple shipping labels at once

Individual Label

Create a label for a specific order

Connect your shipping carrier accounts in Settings to enable automatic rate calculation and tracking.

Order Notifications

Order Confirmation

Automatically sent when order is placed

Active

Shipping Update

Sent when order status changes to "Shipped"

Active

Delivery Confirmation

Sent when order status changes to "Delivered"

Active

Order Cancellation

Sent when order is cancelled

Active

Customer Management

Manage your customer accounts and view their activity

Total Customers

8,249

12.5% from last month

New Customers

384

8.2% from last month

Average Order Value

$85.28

2.3% from last month

Verified Accounts

7,105

86% of total customers

Customer Geographic Distribution

United States

42%

Europe

28%

Asia

18%

Other

12%

Customer Insights

Customer Loyalty

65% Loyal Customers Target: 75%

Repeat Purchase Rate

42% Repeat Purchases Target: 50%

Customer Satisfaction

88% Satisfied Target: 90%

Customer Acquisition Cost

$28.50 per customer Target: $25.00

Select All

10 of 8,249 customers

Customer	Registration	Orders	Total Spent	Status
Michael Johnson michael.johnson@example.com	Jul 12, 2023 10:45 AM	24 orders Last: 2 days ago	$3,248.95 Avg: 35.37	Active
Emma Wilson emma.wilson@example.com	Jun 28, 2023 3:12 PM	8 orders Last: 5 days ago	,472.50 Avg: 84.06	Active
David Chen david.chen@example.com	May 15, 2023 9:32 AM	3 orders Last: 15 days ago	$372.25 Avg: 24.08	Active
Sophia Garcia sophia.garcia@example.com	Jul 5, 2023 11:23 AM	12 orders Last: 1 day ago	$2,108.75 Avg: 75.73	Active
Alex Thompson alex.thompson@example.com	Apr 18, 2023 4:45 PM	0 orders Never purchased	$0.00 Avg: $0.00	Inactive

Showing 1 to 5 of 8,249 results

Seller Verification

8 Pending

Robert Brown

Applied: Jul 10, 2023

Pending

Jennifer Lee

Applied: Jul 8, 2023

Pending

Marcus Williams

Applied: Jul 6, 2023

Pending

Fraud Prevention

Flagged Accounts

3 accounts flagged for suspicious activity

Recent Actions

Account Blocked 2 hours ago

User ID #5892 - Multiple payment failures

Account Warning 1 day ago

User ID #6104 - Suspicious login attempts

IP Blocked 3 days ago

IP 198.51.100.24 - Repeated failed login attempts

Enable advanced fraud detection settings in your security preferences to automatically flag suspicious activities.

Customer Segmentation

Segment Distribution

Returning (45%) New (30%) Inactive (15%) At-risk (10%)

Returning Customers

3,712 customers, avg spend: $245

New Customers

2,475 customers, avg spend: $85

Inactive Customers

1,237 customers, no purchases > 90 days

At-risk Customers

825 customers, declining purchase frequency

Marketing & Content

Manage promotions, campaigns, and website content

Active Campaigns

7

3 more than last month

Email Subscribers

12,548

8.2% from last month

Active Discounts

12

5 expiring in 7 days

Conversion Rate

3.8%

0.5% from last month

Current Campaigns

Campaign	Status	Performance	Date
Summer Sale Newsletter Email Campaign	Active	24.5% open rate 3.2% CTR	Jul 15 - Jul 30, 2023
Anniversary Promotion Social Media + Email	Active	32.1% open rate 4.7% CTR	Jul 10 - Jul 25, 2023
Q3 Analytics Report Email Campaign	Draft	Not launched --	Scheduled Aug 5, 2023
New Customer Welcome Email Sequence	Active	42.8% open rate 6.3% CTR	Ongoing

Quick Email Campaign

Campaign Name

Email Subject

Recipient Segment

Email Template

Schedule Time

Campaign Performance Tips

Best send times: Tuesday & Thursday mornings
Keep subject lines under 50 characters
Include one clear call-to-action

Homepage Banners

Marketing image showing laptop and phone

Summer Sale

Up to 40% off select items

Position: #1 Active until: Aug 15, 2023

New Arrivals

Check out our latest products

Position: #2 Active until: Aug 30, 2023

Discount Codes

Code	Type	Value	Status	Uses
SUMMER25	Percentage	25% off	Active	143 / 500
FREESHIP	Free Shipping	Free Shipping	Active	287 / 1000
WELCOME10	Percentage	10% off	Active	452 / ∞
FLASH50	Percentage	50% off	Expired	248 / 250

Quick Discount Code Generator

Code

Discount Type

Discount Value

Minimum Purchase

Usage Limit

Expiry Date

Popular Discount Types

Welcome Discount

10% off first purchase

Seasonal Sale

25% off with $50 minimum

Free Shipping

On orders over $75

Flash Sale

50% off for 24 hours only

Analytics Dashboard

Monitor your business performance with real-time metrics and insights

Total Sales

+12.5%

$24,359.78

vs $21,654.32 last month

Total Orders

+7.2%

1,247

vs 1,163 last month

Active Users

+18.3%

8,742

vs 7,389 last month

Conversion Rate

-2.1%

3.6%

vs 3.7% last month

Sales Trends

Sales chart would render here

Interactive sales trend visualization with daily data points

Top Products

Premium Wireless Earbuds

Electronics

$8,540

+14%

Ultra HD Smart TV

Electronics

$6,245

+8%

Designer Watch

Fashion

$4,320

-3%

Leather Handbag

Fashion

$3,875

+11%

User Demographics

Demographics chart would render here

Interactive pie chart showing user demographics

Geographic Distribution

World map visualization would render here

Interactive map showing customer distribution globally

Generate Reports

Report Name	Generated	Period	Format	Status
Monthly Sales Report	Jun 30, 2023	June 2023	PDF	Completed
Quarterly Inventory Report	Jun 28, 2023	Q2 2023	Excel	Completed
Marketing Campaign Report	Jun 25, 2023	Summer 2023	PDF	Processing

System Settings

Configure your store settings and preferences

General Settings

Store Information

Store Name

Store URL

Contact Email

Contact Phone

Localization

Timezone

Default Currency

Default Language

Date Format

Interface Settings

Enable Dark Mode by Default

Enable Desktop Notifications

Collapse Sidebar by Default

Items Per Page

Session Settings

Session Timeout (minutes)

Enable Activity Logging

Log Failed Login Attempts

Settings Tips

Configure your store settings to match your business needs. These settings affect how your store operates.

Timezone settings impact order processing, reports and scheduled tasks.

Session timeout settings enhance security by automatically logging out inactive users.

Professional settings interface with person working

Photo by Hunters Race

Need Help?

Our documentation provides detailed information about system settings and configuration options.

View Documentation Support Center Contact Support

Security & Maintenance

Monitor your store's security and maintain system integrity

Audit Logs

Timestamp	User	Action	IP Address	Status
Jul 15, 2023 10:23 AM	JD John Doe	Updated product inventory	192.168.1.105	Success
Jul 15, 2023 09:45 AM	AS Admin System	Automated database backup	127.0.0.1	Success
Jul 15, 2023 08:12 AM	JS Jane Smith	Login attempt	192.168.1.120	Failed
Jul 15, 2023 08:15 AM	JS Jane Smith	Login attempt	192.168.1.120	Success
Jul 14, 2023 16:47 PM	JD John Doe	Changed payment gateway settings	192.168.1.105	Success

Showing 1 to 5 of 42 entries

IP Whitelist

IP Address	Description	Added By	Added Date
192.168.1.105	Main office	John Doe	Jun 10, 2023
192.168.1.120	Marketing team	Jane Smith	Jun 15, 2023
203.0.113.45	Remote developers	John Doe	Jul 05, 2023

System Backup

Automatic Backup Status

Enabled - Daily at 3:00 AM

Last Successful Backup

Jul 15, 2023 - 03:00 AM

Backup Date	Type	Size	Status
Jul 15, 2023 - 03:00 AM	Automated	245 MB	Completed
Jul 14, 2023 - 03:00 AM	Automated	241 MB	Completed
Jul 12, 2023 - 02:15 PM	Manual	240 MB	Completed

Security Status

SSL Certificate

Valid until Aug 15, 2023

Secure

Two-Factor Authentication

Admin accounts only

Enabled

Admin Password Policy

Strong password requirements

Enforced

IP Whitelist

3 approved IPs

Active

System Updates

Latest version installed

Up to date

Quick Security Settings

Enforce 2FA for all admins

Auto logout after inactivity

Password expiry (90 days)

Email notification on login

Lock after failed attempts

Security professional monitoring systems

Security Best Practices

Keep your store secure by following these essential security practices and regular monitoring.

View Security Guide